The big question: smaller offices or smarter offices?
Every organisation reviewing its property strategy eventually asks the same question: do we need less space, or do we need better space? In practice, these aren't competing answers. They're two parts of the same strategic decision.
A smart workplace uses data, technology, and thoughtful design to ensure that whatever footprint an organisation settles on, every square foot of it earns its keep. That might mean a smaller workplace that performs brilliantly. It might mean holding onto more space than a pure occupancy calculation would suggest, because that space is doing genuine strategic work for culture, collaboration, and talent retention. The right answer depends entirely on the organisation, its people, and how well its current workplace strategy is grounded in evidence rather than instinct.
What's changed is the starting point. Instead of opening with "how much space can we cut," forward-thinking organisations are opening with "how is our space being used, and what would make it work harder."